As part of the Christmas celebration, Paradigm Mall PJ hosted a magical get-together for underprivileged children at the mall recently.
Over sixty (60) underprivileged children aged between two (2) to twelve (12), along with their caretakers from Rumah Impian Kanak-Kanak and Rumah Ozanam were mesmerized by a LIVE performance of the iconic and dazzling Barbie™ and friends.
This LIVE show was the result of Paradigm Mall PJ’s unique collaboration with Mattel Malaysia Sdn Bhd to bring Barbie™ Dreamtopia, A Christmas Special. Throughout the 20-minute performance, Barbie™, other Dreamtopia characters sang and dance through rainbow rivers and cotton candy clouds.
In addition to the live show, the children also enjoyed spectacular Christmas-themed dance performances. They were also given the opportunity to take photographs with Santa and the Elves. Following this merriment, the management team of Paradigm Mall PJ presented some Christmas gifts to all the children and treated them to a scrumptious lunch at October Steamboat.
Tan Boon Leong, Centre Manager of Paradigm Mall PJ, said, “Christmas is one of those festive holidays that we hold close to our hearts. It is a time of joy and being with loved ones as well as indulging in the pleasure of giving. Paradigm Mall PJ has, once again, reached out to the less fortunate to celebrate the season of sharing.”
“This year, we played host to our special guests from Rumah Impian Kanak-Kanak and Rumah Ozanam. We sincerely hope that they enjoyed the fun-filled programmed that we have put together just for them.”
Paradigm Mall PJ will be offering an extraordinary opportunity to its shoppers to experience the glam and wonder of Barbie™ at the Meet & Greet sessions from 18 December till 23 December. While the Barbie™ Dreamtopia, A Christmas Special Live Show will be running from 20 December 2018 to 23 December 2018.
The mall’s Christmas shoppers can book a seat for their kids for an exclusive tea party with Barbie™ on 23 December 2018, with a minimum spend of RM300. The tea party is limited to only 40 customers per session and will take place at the Upper Atrium on Level UG.
Some of the other activities which will be held during this festive season include Meet & Greet sessions with Santa Claus; Christmas carolling; magic shows, kids dance performance, kids workshop along with several booths and fairs set up for avid Christmas shoppers.
Paradigm Mall PJ will also be giving away exclusive Christmas gifts to their loyal shoppers. With a minimum purchase of RM300, a shopper will be able to redeem an exclusive limited-edition Barbie™ Cover Notebook, available in two collectable designs.
The second design (Refuse to be Ordinary) will be redeemable from now until 1 January 2018. Exclusive Barbie™ gift boxes will also be made redeemable to brighten up any Christmas gift. Shoppers who are registered as WCT Buddy Loyalty app members only are entitled to this redemption.
To further engage shoppers to be part of the mall’s corporate social responsibility program, a Christmas Wishing Tree will be made available for shoppers to fulfil the wishes of children from various charity homes. Interested shoppers will just need to go to the Christmas Wishing Tree located near the Concierge Counter on Level CC and pick a ‘Wish Card’ and fulfil the child's wish as stated in the card and drop the gift into the Gift Box located beside Concierge Counter, Level CC.
This Christmas also marks another milestone for the mall as it recently completed the first phase of its first major Asset Enhancement Initiative (AEI) after six years of service. Patrons can now look forward to new eateries such as Ah Cheng Laksa, Warung Mama, Ipoh Ais Kopi, Sushi King, Sukiya, Aroi Thai, Toastbox, I Love Yoo, Luvbite, Dum Dum Thai Tea My Dimsum colors & wincaa, Yogu.
As part of the mall’s long-term initiative of creating a rewarding and enriching shopping experience for its patrons, the mall has also recently introduced its first WCT Buddy loyalty mobile app. This app allows shoppers to collect points by scanning receipts of purchase from most outlets and redeeming them through the app’s e-wallet.
WCT Buddy is available in App Store and Google PlayStore and registration is free. 200 WCT Buddy points are given to first-time registrations. Members of the app will be able to redeem e-vouchers and utilise them at some of the participating outlets.
For more information, please visit www.paradigmmall.com.my. You may also visit the Concierge Counter at Level CC, Paradigm Mall or call the customer service hotline at 03 7801 1188 for further enquiries.
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